LLMs: a technological breakthrough for business
LLMs (Large Language Models), such as GPT or DeepSeek, are AI models capable of understanding and generating natural language. These models, often deployed by an artificial intelligence agency, are trained on immense quantities of textual data, enabling them to answer questions, write texts, translate languages, and much more.
An LLM acts as a “living library” that analyzes, understands and synthesizes information contextually. These models don’t just repeat pre-existing data, they generate answers tailored to the precise needs of a company or user.
Current uses of LLMs in two areas:
In marketing: campaign personalization, content creation (emails, ads) and customer feedback analysis.
In sports: analysis of athlete performance, generation of game strategies based on historical data or even direct engagement with fans via chatbots.
However, impressive they may be, LLMs have their limits. Their power relies on past data and statistical interpretation. That’s where AI agents come in to fill the gaps and drive forward smarter decision-making.

AI agents: autonomous actors with enormous potential
AI agents go beyond LLMs by integrating autonomous capabilities. These agents don’t just respond to requests; they make decisions, perform complex tasks and interact with different systems without constant human supervision.
How do they work? An AI agent is based on several elements:
- A central model (often an LLM) to understand and process queries.
- An automation logic to make decisions.
- Connections with external tools or databases to execute actions (for example, launching a marketing campaign or analyzing sports data).
Concrete applications:
- In marketing: imagine an AI agent capable of automatically creating and optimizing an advertising strategy based on real-time results.
- In sports: an AI agent could analyze a team’s performance during a match and provide live recommendations to the coach.
These agents open up fascinating prospects, but require technical and strategic mastery. This is where players like Inflow bring their added value.
Why use an artificial intelligence agency?
With the explosion of AI innovations, companies face multiple challenges:
- Understanding these complex technologies.
- Identifying relevant use cases.
- Deploying solutions tailored to their needs.
Inflow supports its customers at every stage of this transformation. Our team of experts works on customized AI solutions, whether designing predictive models for marketing or developing performance analysis tools for sports.
Our methodology is based on:
- An in-depth analysis of the company’s needs.
- Identification of the most appropriate technologies (LLM, AI agents, advanced automation).
- Technical and strategic deployment.
The future of LLMs and AI agents: a revolution to watch
The arrival of AI agents marks a crucial stage in the evolution of artificial intelligence. These tools are transforming businesses, making their processes more intelligent, autonomous and adapted to a constantly changing environment.
At Inflow, we are convinced that the integration of these technologies represents a major opportunity for companies wishing to remain competitive. Write to us today to find out how our artificial intelligence agency can support you in this technological revolution. Our team will transform your ambitions of today into concrete solutions for tomorrow!